Executive Consulting for Michigan's Senior Leaders
When the Stakes Are High, You Need More Than a PR Firm
A confidential strategic partnership for senior leaders navigating complexity, risk, and organizational change — backed by decades of experience at the highest levels of business and government.
Our Team Includes a Former Gubernatorial Press Secretary and White House AP Bureau Chief
Senior leaders don't need more tactics. They need trusted judgment, an unbiased outside perspective, and someone who has been in the room when it matters — with real consequences on the line. Truscott Rossman brings decades of experience at the highest levels of business, government, and public affairs. We've served governors and C-suites, navigated crises before they became headlines, and helped leaders find clarity when the path forward wasn't obvious. We are the call you make before the crisis — and the partner you want beside you when it arrives.
Confidential Strategic Advisory for C-Suite Leaders
Executive Leadership Communication Coaching for Senior Leaders
Great leaders are made, not born. The best ones never stop sharpening their edge. We work with you to clarify your narrative, strengthen how you show up in high-stakes moments, and build the kind of communicator confidence that earns trust at every level of your organization.
Strategic Advisors with Real Experience at the Highest Levels of Business and Government
Our advisors have served in governors’ offices, the White House press corps, Capitol Hill, and Fortune 500 boardrooms. That’s not a credential — it’s context. When you’re facing a decision with real consequences, you want someone who has navigated those moments before and knows what’s actually at stake.
Proactive Crisis Communications Strategy and Reputation Risk Management
The leaders who weather crises best aren’t the ones who react fastest, they’re the ones who prepared before things went sideways. We help you identify vulnerabilities, pressure-test your strategy, and build the kind of organizational readiness that keeps a bad day from becoming a headline.
Decades of Executive Communications Experience Across Hundreds of Organizations
Whatever you’re facing, a leadership transition, a fractured board, a reputational threat, a merger gone sideways, we’ve seen a version of it before. Working with hundreds of organizations over three decades means we bring pattern recognition that no first-time crisis can shake.
Internal Alignment, Stakeholder Communications, and Organizational Leadership Strategy
Strong organizations don’t happen by accident; they’re built by leaders who invest in clarity, alignment, and communication before the pressure hits. We help you close the gap between your strategy and how it’s understood, so your team moves with confidence, your stakeholders stay engaged, and your culture reflects the organization you’re actually trying to build.
Your Executive Consulting Advisory Team
Experience that has shaped public life at every level.
Our advisors bring rare cross-sector fluency spanning government, media, corporate affairs, crisis management, and organizational change.
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John Truscott
Chief Executive Officer
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Ron Fournier
Senior Advisor
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Allie Walker
President
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Ryan Gajewski
Chief Strategy Officer
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Elliot Talen
Senior Director of Client Services
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Amy LeFebre
Senior Director of West Michigan
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Chris Moyer
Head of Public Affairs
Your Toughest Problems Are Our Specialty
The leaders who benefit most from this partnership are those who understand that strategy protects what reputation alone cannot. If you're facing a moment of complexity — or simply want to be better prepared for when that moment comes — let's talk.