Amy LeFebre

Senior Director, West Michigan

Amy LeFebre brings over 30 years of industry experience. Throughout her time in corporate, nonprofit and agency PR, she has developed and implemented comprehensive strategic communications plans and community relations programs and has provided insightful counsel and support for clients in local government—including the City of Grand Rapids and Kent County—biomedical research, transit, tourism, economic development, real estate development, construction, healthcare and law. 

She began her career in PR at Amway in Ada, MI and moved from there to National Easter Seals in Chicago where she was director of corporate marketing, overseeing the corporate marketing team and managing relationships with $1 million plus national sponsors. Amy is a Public Relations Society of America certified crisis counselor, past president of the West Michigan Public Relations Society of America and was named the regional chapter’s Public Relations Professional of the Year in 2017.

Expertise: 

• Issue & Crisis Management

• Leadership Transition

• Internal Communications

• Media Relations